Carah And Louw: Social Media, Interactivity And Participation

Read the following chapter of your textbook and upload your notes

Carah, N. & Louw, E. (2015). Social media, interactivity and participation.  In N. Carah & E. Louw, Media and society: production, content and participation. Sage publications, Ltd. (pp. 230-253)


DO NOT simply cut and paste quotations from the text to fulfill the requirements for taking notes for each subsection. You will not get any grade for doing this as this does not demonstrate your understanding. It only indicates that you can select quotations. Only use quotations in the manner indicated below, where the writers use particularly evocative language.

First contact

Scan the document

You will understand more if you quickly scan the chapter. Read the questions that start the chapter, the writers’ objectives for the chapter (under the heading “In this chapter we”) and the conclusion. By reading these parts of the chapter you will understand the writers’ aims. You now have a map of the chapter that will help focus your thinking and evaluate what you are reading.

Identify the main focus of the chapter

In two or three sentences explain clearly what is the main claim that the writer is trying to make in the chapter and how it seems to contribute to the objectives laid out in the overall introduction to the book.

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